Holding Statement

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1. The Holding Statement is the initial statement designed to help control the message to the public immediately following an incident.

BL-CC-5 Click to know more

Notes: This is an initial statement that states the basic facts of an incident and lets people know you are actively dealing with the crisis situation.

Related Term: Pre-approved statements

Crisis Communication Professional Training and Certification



BCMBoK Competency Level
BCMBoK 5: Plan Development CL 2C: Intermediate (CM)



BCMBoK Competency Level
BCMBoK 5: Plan Development CL 2CC: Intermediate (CC)



Click to know more about expert level training

(Source: Business Continuity Management Institute - BCM Institute)

A Manager’s Guide to Implementing Your Crisis Communications Plan